Commerce Insurance hits the airwaves
Posted by Kaminsky Brand Group on 03/20/11
Finding the right mix of a brand message and superior service, KBG create a series of TV spots for Commerce Insurance. These spots marked a long awaited entry into the broadcast arena airing on all the major networks during evening and late news time slots.
The Diamond Dazzle Stik
Posted by Kaminsky Brand Group on 03/30/11
We “brought out the bling” for a new product launch called the Diamond Dazzle Stik.
TV, print and online advertising along with a viral strategy that captured 12,000 fans in 12 hours on the launch of the DDS facebook page. The spots were also nominated for a “people’s choice award” and earned a bronze medal at the Hatch awards for the best creative work in New England.
Ads Worth Spreading
TED announced the 10 winners of their first annual Ads Worth Spreading competition. Challenge was to create ads with new form of engagement and tell the stories people actually want to watch. Check out these winners here.
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